How I got here
The short version
Before Real Growth Co., I ran performance end-to-end as Digital Growth Manager at Shhh Silk. I owned the P&L on every campaign, lived inside the ad accounts, and turned a plateaued DTC brand into one growing 62% year-on-year.
What that role taught me: most DTC brands don't have a strategy problem. They have an execution problem. You can hand the right plan to an agency that doesn't know your margins, doesn't track your seasonality, and doesn't talk to the founder. Inside three months you watch it quietly fall apart. I've seen it happen too many times.
"Most brands don't have a strategy problem. They have an execution problem."
Real Growth Co. is the version where the operator is in the account daily, knows the business as well as you do, and treats growth as a system to build, not a deck to deliver. At Shhh Silk that meant doubling BFCM revenue year-on-year and sustaining 3x ROAS on cold acquisition. The playbook is the same for every account I take on.
I cap my client list to only a limited number of active accounts. That's not a limitation. It's the whole point. When you're one of a few, you get a partner who knows your margins, your seasonality, and your top SKUs without needing a brief.
"When you're one of three, you get a partner who knows your margins without needing a brief."
Book a 30-minute discovery call. You'll walk away with a free 90-day action plan for your brand, whether we end up working together or not.